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Below are 'all' our Frequently Asked Questions.

FAQs

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Focus Groups / Group Discussions

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Focus Groups / Group Discussions - What deliverables are provided?

Deliverables include transcripts, video recordings, and thematic analysis reports.

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Focus Groups / Group Discussions

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Do you provide international focus groups?

Yes. We conduct focus groups across countries, adapting materials for…

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Focus Groups / Group Discussions

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How long do focus groups last?

Sessions usually last 60–120 minutes depending on objectives.

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Focus Groups / Group Discussions

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How do focus groups differ from depth interviews?

Groups encourage interaction and debate, while depth interviews focus on…

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Focus Groups / Group Discussions

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Focus Groups / Group Discussions - What outcomes can businesses expect?

Focus groups provide rich, contextual insights that inform creative, strategic,…

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Industry-Specific Segmentation

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Industry-Specific Segmentation - What is industry-specific segmentation? (2)

It involves dividing customers within a specific industry into groups…

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Industry-Specific Segmentation

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Why is industry segmentation important?

It ensures strategies are tailored to the unique dynamics of…

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Industry-Specific Segmentation

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What methods are used in industry segmentation?

We use surveys, analytics, and profiling specific to industry contexts.

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Approved Institutional Suppliers to

We are approved suppliers to 100s of well known institutions. A small sample are show below.

Clients

We work with 1000s of end-clients. A small sample are shown below.

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If you would like a quote, information or advice in regard to a market research project brief - without any obligation - then please feel free to contact us either via the contact form, telephone or email.

 

Any calls will be answered by one of our professional researchers within the market research team (and they're all very experienced so can help you with any and all questions or queries you might have), and all contact form enquiries are responded to within 30 mins or less.

 

All UK based market research quotes are usually sent same-day. Quotes for international market research can take longer due to the amount of work involved.

 

We look forward to chatting with you!

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