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Below are 'all' our Frequently Asked Questions.

FAQs

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Brand Awareness & Tracking

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Brand Awareness & Tracking - How often should brand tracking be conducted?

Brand tracking should be ongoing or conducted at regular intervals…

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Brand Awareness & Tracking

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Brand Awareness & Tracking - What deliverables are provided?

Deliverables include dashboards, trend reports, and strategic recommendations.

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Brand Awareness & Tracking

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What deliverables come from brand tracking research?

Deliverables include dashboards, longitudinal reports, and actionable recommendations for brand…

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Brand Awareness & Tracking

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What industries benefit from brand tracking?

All industries that invest in brand-building activities, from FMCG to…

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Brand Awareness & Tracking

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Brand Awareness & Tracking - What is brand awareness and tracking research?

This research measures how familiar target audiences are with a…

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Brand Awareness & Tracking

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Brand Awareness & Tracking - What is brand awareness and tracking research? (2)

It measures how well consumers recognise, recall, and perceive your…

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Brand Awareness & Tracking

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What methods are used in brand tracking?

We use surveys, online panels, and social media monitoring.

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Brand Awareness & Tracking

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What metrics are measured in brand tracking?

Metrics include brand awareness, recall, consideration, preference, and loyalty.

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We work with 1000s of end-clients. A small sample are shown below.

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