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Below are 'all' our market research services.

Market Research Services
(filtered by 'When it's Used in a Project')

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Sentiment Analysis (Social Media & Web)

Unlock the power of sentiment analysis to understand public opinion and emotion across social media and the web. Our service deciphers nuanced feelings from online content, helping you enhance customer relationships and optimise your digital strategy. Discover real-time insights into how your audience feels about your brand, enabling you to make informed decisions that drive engagement and growth. Let us help you turn digital noise into actionable intelligence.

Eye Tracking

Discover where and how consumers really focus their attention. Eye tracking technology uses advanced sensors to monitor gaze and eye movement, offering precise insights into user engagement and behaviour. Ideal for enhancing website usability, product packaging, and advertising effectiveness, our eye tracking service provides a deeper understanding of consumer interactions, helping you make data-driven decisions that captivate and convert.

Desk Research

Desk research, or secondary research, involves analysing existing data from reports, studies, and online sources. This method offers a quick and economical way to gather valuable insights without conducting new surveys. It's ideal for market analysis, competitor benchmarking, and identifying trends. Utilising multiple credible sources ensures comprehensive and reliable findings, guiding informed business decisions. Desk research saves time and resources while providing a thorough understanding of the market landscape. Embrace desk research to stay competitive and make strategic decisions with confidence.

Mystery Shopper / Secret Shopper Research

Discover the power of Mystery Shopping - a covert market research technique that evaluates customer experiences to enhance business performance. Our customised programs offer invaluable insights into staff interactions, product quality, and overall customer satisfaction. With expert shoppers and detailed reporting, our services empower businesses to elevate their customer service standards and stay ahead of the competition.

Geographic Analysis

Explore the power of location with our Geographic Market Research Analysis. Dive into regional demographics, consumer behaviours, and market trends to optimally position your business strategies. From pinpointing new market opportunities to enhancing targeted marketing efforts, leverage our cutting-edge tools and expert insights to harness the full potential of geographical data.

Longitudinal Panel Studies

Track behavioural changes over time with Longitudinal Panel Studies. Analyse long-term trends, maintain consistent data quality, and apply actionable insights to develop adaptive business strategies.

Gender Research

Gender Research explores the diverse spectrum of gender identities to deliver profound insights into consumer behavior, societal roles, and economic opportunities. It equips businesses with data to design inclusive products and marketing strategies that resonate with all consumers, enhancing brand loyalty and societal impact. Embrace the power of inclusivity with our comprehensive Gender Research services, tailored to foster connectivity and equality in the marketplace.

IDIs / Depth / Face-to-Face Interviews

IDIs or Depth or Face-to-Face Interviews are used to gather deep insights into consumer opinions and behaviors through one-on-one conversations. These interviews are adaptable to the specific needs of each project, capturing both spoken and unspoken responses to gain a comprehensive understanding. The entire process, from participant recruitment to data analysis, is managed to ensure smooth execution and valuable outcomes.
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Approved Institutional Suppliers to

We are approved suppliers to 100s of well known institutions. A small sample are show below.

Clients

We work with 1000s of end-clients. A small sample are shown below.

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uni-cambridge.avif
haringey.avif
shelter.avif
uni-london.avif
LSE.avif
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nhs.avif
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uni-leeds.avif
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university-of-bristol.avif
policeFoundation.avif
wageningen-university-and-research.avif
uni-lincoln.avif
university-of-sheffield.avif
newcastle-university.avif
waitrose.avif
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deezer.avif
airwick.avif
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beavertown.avif
rubicon.avif
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iron-bru.avif
heathrow-express.avif
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a b2b & b2c market research expert sitting at a computer waiting for customer contact

If you would like a quote, information or advice in regard to a market research project brief - without any obligation - then please feel free to contact us either via the contact form, telephone or email.

 

Any calls will be answered by one of our professional researchers within the market research team (and they're all very experienced so can help you with any and all questions or queries you might have), and all contact form enquiries are responded to within 30 mins or less.

 

All UK based market research quotes are usually sent same-day. Quotes for international market research can take longer due to the amount of work involved.

 

We look forward to chatting with you!

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